Stop The Horror
There have been 30 failed attempts to pass a voluntary assisted dying law in Australia. When Victorian parliament announced a new Bill, Go Gentle Australia, wanted the public to engage local politicians. The challenge: people switch off when they hear “assisted dying”. We released STOP THE HORROR, a new movie by Justin Kurzel, promoted as a horror film. Based on the true story of a terminally ill patient, it was so distressing, a 'STOP THE HORROR' button was included. When clicked, we explained to the viewer how to really stop the horror - by letting politicians know they support this law.
